About
Hi, I’m Alexa — and I’m so glad you’re here.
When you choose Euphoric, you’re not just buying clothing — you’re supporting a woman-owned small business built from a lifelong passion for horses, style, and performance. I’m truly grateful for your support.
My equestrian journey began in Southern California, where I grew up riding. After graduating from the University of Arizona, I opened an equine boutique before joining Samshield America. I managed their social media, led West Coast sales, and helped launch their debut clothing line.
Though I stepped away from the sport after college, the love for riding never left me. In 2020, I returned to the show ring with my two incredible horses, Kitty and Otto, competing in the amateur jumpers.
Euphoric was created for riders who want to look as good as they feel — both in the saddle and long after they leave the barn. Because when you look good, you feel good. And when you feel good, you ride your best.
